Services

In today’s fast-paced and interconnected world, the need for effective communication and strategic support for impact-led projects has never been more pressing. These projects, driven by a deep commitment to social, environmental, or ethical change, often face unique challenges in conveying their missions and value to a broader audience.

Whether it’s helping non-profits share their impactful stories, assisting social enterprises in reaching a wider market, or supporting entrepreneurs in championing their mission-driven ventures, communication and marketing consulting plays a pivotal role in translating your dedication into tangible results.

I work with clients in two key ways: as a communications consultant for mid to long-term projects and in the design and delivery of essential communication packages that enable impact-led projects to amplify their voices, garner support, and drive the positive change the world needs.

  • "Simone O'Donovan should be your go-to person for strategic communication. Not only does she know her way around brand campaigns, media metrics, and all the rest, she is creative, disciplined, a pleasure to work with, and has relentless follow-thru. She knows how to get the job done, even within the limits of budget-challenged nonprofits. She is also damn funny, bringing enough Irish sass to keep her whole team on their toes (and at the top of our game)."

    Andrew Boyd, CEO and Co-founder Climate Clock

  • “Simone is an excellent Communications and Marketing professional, able to successfully bring together individual, team and business needs and applying a holistic, yet people-centric approach to her work.”

    Katherin Kirschenmann | Founder, The DO

  • "Simone brings highly contagious positive energy in every project she is involved in. Besides her ability to get things done efficiently and effectively, she's a collaboration master, always seeking input from team members, valuing different perspectives, and leveraging them to drive projects to success. Her humbleness and positivity make her open to feedback and passionate about evolution, always iterating and striving for the best. She's the energy that any team would love to have to become more resilient, action-driven, innovative, and human."

    Judit Sáez | Change Nurturer, Mentor & Consultant for Conscious Leadership // Managing Director at Hoxby

  • "Simone is a true joy to work with. Always thinking two steps ahead and with a steady eye on the big picture, she never loses her cool and brightens the room with her positive attitude. During her time at SAND, the nonprofit grew from a local arts project to a respected international journal with public funding and global reach, and her role lay at the very centre of that growth and involved navigating the challenges along the way."

    Jake Schneider | Editor-in-Chief, SAND Journal

1. Communications & Marketing Consulting

Is your organisation doing amazing work but you’re struggling to get it seen or heard by the right people? I understand the unique challenges impact-driven organisations and NGOs face in conveying your work to your various stakeholders – from telling the stories behind your social impact or doing a lot with fewer resources, to creating cohesive branding across various channels.

I help organisations effectively communicate the change they're making in the world.

  • Depending on your requirements, resources and budget, we create a consulting package to meet your needs. Here are a few examples of what our consulting package could look like:

    • A 3-hour intensive meeting with your founders

    • 2 half-day workshops with your team

    • Monthly check-ins with your team and founders

    • A dedicated time per month, e.g. 10 hours / month

    • An established team who can do all the implementation but they need help streamlining operations, maximising resources and challenging the status quo.

    • A new team that needs help setting up the correct communication and marketing process from the get-go.

2. Essential Communications Packages

  • Finding it hard to carve out the time to look at your strategy with a clear perspective? Feeling a bit stuck on where to begin? I work with individuals and organisations on discovering the essence of your brand and what makes it special.

    Whether creating a brand from scratch, updating an already existing brand or working on a new campaign, product or service that needs a new identity, we’ll figure out what makes your brand special and how to turn that into a powerful message.

    • New organisations looking to develop a new brand identity

    • Organisations looking to refresh their brand because they’re pivoting or adding a new service or product

    • Social entrepreneur who’s ready to launch their own business

  • Do you feel like your organisation has a lot of impact stories to tell, but you’re just not sure how to make them land with your target audience? Or maybe the process of sourcing, crafting and distributing* your impact stories is daunting?

    I help organisations uncover the right stories that feel authentic, not forced, and help you figure out how to best bring these to life with the resources you have.

  • *What does this look like?

    Sourcing: I start off by analysing the source of your stories – whether it’s your organisation's origin story, or the story of all the lives you’ve changed. You as a founder, your students, participants, customers or your users can be the source of these authentic stories.

    Crafting: Next, I set up a story collection process, consisting of interviews, photo/video shoots or data retrieval. I work on setting the tone and format of these stories.

    Distributing: I advise you or your team on how best to distribute these stories – which formats and platforms are most suitable from web, social, newsletter or PR.

    • Organisations that are missing the mark in telling the right stories of their impact

    • Nonprofits that feel they don’t have the right stories to share in fundraising efforts

    • Social entrepreneurs or creatives who are feeling stuck in talking about what they do

  • Have you just started measuring your organisation’s impact but no idea how to translate it into something that makes sense to your various stakeholders? Communicating your impact with the right narrative and visual aids, like infographics or videos, can be hard to get right.

    I help organisations refine their impact metrics, package them up in an understandable way, and distribute them to the right people so that everyone knows about the positive change you’re making.

    • Organisations in need of translating their impact metrics and frameworks into relatable stories for specific stakeholders

    • Initiatives that need to report to sponsors or fundraisers with real impact

    • Social entrepreneurs who need a hand getting started with impact measurement

  • Feeling overwhelmed with all the ways you can represent your initiative or organisation in the digital world? I get it! Building websites, social media, newsletters, and all things digital can be a lot, especially when you're trying to focus on creating positive change.

    I help clients use the digital landscape to their advantage. From building a user-friendly website to crafting an engaging social media strategy and implementing it, we’ll help you connect with your audience in a meaningful way.

    • Organisations looking to add a new digital platform to their arsenal or optimise their current ones

    • Initiatives that want to create an online identity from scratch

    • Social entrepreneurs who don’t know what they need from a digital strategy

Want to see it all in action? Have a look at my past projects for some highlights!

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Has something sparked your interest?

Get in touch! I’d love to meet for an in-person or virtual coffee (or wine) and hear more about your organisation or initiative.

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